Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 7-speed w/Megarange gearing - Shimano Revo twist shifter - Forged alloy crankset w/44t chainring & dual guards - Alloy linear-pull brakes - Double-wall alloy rims - 26”x 2.0” semi-slick street tires

Power when you need. Pedals when you don’t. Townie® Go! is a battery-powered, pedal assist bike that lets you ride like the wind without breaking a sweat. The ninja quiet Bosch Performance System offers four levels of power support from Eco to Turbo mode, allowing you to flatten hills and shorten commutes depending on how much leg work you’re willing to put in. Multi-gear functionality lets you control output and battery life. And of course, it looks as awesome as it rides. The comfort of Townie’s Flat Foot Technology® frame combined a lower center of gravity and balloon tires, provides an upright and smooth ride that makes it impossible not to smile when riding a Townie Go!. So get on and Go! Pedal less. Do more. - Lightweight 6061-T6 aluminum frame - Bosch Performance electric-assist system with 250W mid-frame motor - Lithium-ion battery 11Ah/400wh, 36V - 4 mode levels of support: Eco, Tour, Sport and Turbo - Distance: 20-100 miles / 40-120 km depending on your mode and terrain - Charge time: 1.5 hours to 50%, 3.5 to 100% - Maximum assisted speed: 20 mph / Europe: 25 km/h - Battery life: 2 year warranty - Shimano Nexus 8-speed internal gear hub and twist shift - Shimano Nexus eBike approved roller brakes w/cooling fins - Schwalbe Fat Frank 26”x 2.35” tires - Painted alloy fenders - Painted rims - Front and rear led lighting - Frame lock keyed to match battery lock - Alloy rear rack

Cars, Motorcycles, Fighter planes. If it’s got an internal combustion engine, we like it. But when the situation calls for a little legwork, the Men’s Attitude Cruisers fit the bill. They’ve been pinstriped, chopped, flamed and stretched for a custom look inspired by the hotrod culture. The modified frames and components like tricked out forks, struts, fenders, handlebars, racks and tires give each bike a style of their own. Throw in a little Flat Foot Technology and you’ve got yourself one sweet ride. - Extra-stretched hydroformed 6061-T6 aluminum frame - Shimano Nexus internal 3-speed w/coaster brake and mechanical front disc brake - Shimano Nexus Revo shifter - Extra long chrome plated triple clamp fork - Alloy crank and sealed cartridge bottom bracket - 24” x 3.0” Fatti-O tires

Turn sidewalks into runways with these sweet, playful designs. The surprising detail and nuances are what make Electra Fashion bikes unique. There’s a style for every personality and each one features our patented Flat Foot Technology® for amazing comfort and control. Take a ride and you’ll realize that beauty is way more than skin deep. - 6061-T6 aluminum Boomerang frame - Shimano Nexus internal 3-speed w/coaster brake - Shimano Nexus Revo shifter - Alloy crank and sealed cartridge bottom bracket - Shimano front roller brake and hub - 26”x 2.125” tires - Matching bell - Genuine leather streamers

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars. - Classic steel frame - Single-speed w/coaster brake - Alloy rims - Stainless steel spokes - 26”x 2.125 ” classic knobby tires

You can see the difference right away. But if you think balloon tires look awesome, wait until you take a ride on 'em. There’s magic in these high volume, low pressure Kevlar Guard premium tires. They absorb impact with less rolling resistance to give you a cushy, luxurious ride with added protection against the dreaded flat. All Townie® Balloons come as EQ models, equipped with color matched fenders as well as front and rear LED lights. - Lightweight 6061-T6 aluminum frame - Shimano Nexus internal 7-speed w/coaster brake - Shimano Revo twist shifter - Shimano Nexus roller brake w/cooling fins - Painted alloy rims - Painted alloy fenders - Schwalbe Fat Frank 26”x 2.35” tires - Hub dynamo powered Spanninga front and rear LED lights

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

Like the perfect find in a boutique, Amsterdam® Fashion bikes bring something distinctively sophisticated and unique to cycling. Their charm is evident in the meticulously detailed designs that let you ride without a care. It looks like a runway piece. It rides like your favorite pair of jeans. It’s all artfully coordinated with the colorful rims and matching bell. Finally, the headlight lets you strut your stuff day and night.

Cars, Motorcycles, Fighter planes. If it’s got an internal combustion engine, we like it. But when the situation calls for a little legwork, the Men’s Attitude Cruisers fit the bill. They’ve been pinstriped, chopped, flamed and stretched for a custom look inspired by the hotrod culture. The modified frames and components like tricked out forks, struts, fenders, handlebars, racks and tires give each bike a style of their own. Throw in a little Flat Foot Technology® and you’ve got yourself one sweet ride. - 6061-T6 aluminum bullet tank frame - Shimano Nexus internal 3-speed w/coaster - Mechanical front disc brake - Shimano Nexus Revo shifter - Alloy crank and sealed cartridge bottom bracket - 26”x 2.125” RetroRunner front tire and 24”x 3.0 Fatti-O rear tire

Once we hit the year 2000, we all assumed we'd have jet packs. Electra's Townie Go! is the next best thing. This fun cruiser monitors your pedaling power and speed, and automatically delivers some surprising power for an added boost to help conquer hills and ride long distances without breaking a sweat. The electric bits are seamlessly blended into the aluminum Townie frame that features an upright seating position and fat tires for smooth, easy cruising. Plus, Electra's Flat Foot Technology lowers the seat height for easier stops and starts. Commute to work, run errands, and ride for joy in comfort and style, it'll go up to 30 miles on a 4-hour charge. And since it boasts front and rear lights, a rear rack and full fenders, you just replaced your car. The future is here.

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. The Original 7D EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 7-speed w/Megarange gearing - Shimano Revo twist shifter - Forged alloy crankset w/44t chainring & dual guards - Alloy linear-pull brakes - Double-wall alloy rims - 26”x 2.0” or 24"x 2.0" semi-slick street tires - Hub dynamo powered Spanninga front and rear LED lights - Painted alloy fenders

The Townie Commute 8D is a stylish commuter bike that is built to handle the rigors of the road. It offers eight speeds to choose with a Shimano Rapid Fire Plus shifter and front and rear linear-pull brakes. Large 700c, puncture-resistant Schwalbe balloon tires roll fast and smooth, decreasing vibration on uneven roads. Swept back handlebars provide a comfy, upright position with a wide view of the road so you can spot potential hazards, opportunities and detours. And by detours we mean happy hours.

The Townie Commute 8D is a stylish commuter bike that is built to handle the rigors of the road. It offers eight speeds to choose with a Shimano Rapid Fire Plus shifter and front and rear linear-pull brakes. Large 700c, puncture-resistant Schwalbe balloon tires roll fast and smooth, decreasing vibration on uneven roads. Swept back handlebars provide a comfy, upright position with a wide view of the road so you can spot potential hazards, opportunities and detours. And by detours we mean happy hours

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

Go! to work. Go! to the gym. Go! the long way home. Townie Commute Go! is a battery-powered, pedal-assist bike that lets you ride like the wind without breaking a sweat. The comfort and control of Townie’s Flat Foot Technology combined with the Bosch Performance System offers four levels of power support from Eco to Turbo mode, allowing you to tackle your commute with ease. Simple to use and fun to ride, the Townie Commute Go! comes standard with all the upgrades needed for a long, sweat-free ride to work. Color-matched fenders ensure a clean ride in all conditions, heavy-duty front and rear racks let you carry everything you need for the trip, and front and rear lighting show you the way home safely. It’s all supported by 700c Schwalbe Fat Frank puncture-resistant tires and hydraulic disc brakes that can handle whatever you throw at them. You’ve got places to Go! This is just the bike to get you there. - Bosch Performance System with 250W mid-frame motor - Bosch PowerPack 400 includes 2 AMP charger - 4 mode levels of support: Eco, Tour, Sport and Turbo - Distance: 20-100 miles / 40-120 km depending on your mode and terrain - Fully charges in 3.5 hours - Maximum assisted speed: 20 mph / Europe: 25 km/h - Battery life: 2 year Bosch warranty - Shimano Nexus 8-speed internal gear hub and twist shift - Tektro Hydraulic Disc Brakes - 700c Schwalbe Fat Frank Balloon Tires

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. The Original 7D EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 7-speed w/Megarange gearing - Shimano Revo twist shifter - Forged alloy crankset w/44t chainring & dual guards - Alloy linear-pull brakes - Double-wall alloy rims - 26”x 2.0” semi-slick street tires - Hub dynamo powered Spanninga front and rear LED lights - Painted alloy fenders

The Townie Commute 27D is the perfect balance of form and function. With 27 speeds to choose from, you have a huge range of options at your disposal for any type of commute. Outfitted with an easy-to-use Shimano Rapid Fire Plus shifter and hydraulic disc brakes, the 27D can handle anything you throw at it. Electra's added color-matched fenders, front and rear heavy-duty racks, LED lights and easy-rolling large 700c, puncture-resistant Schwalbe balloon tires.

The Townie Commute 27D is the perfect balance of form and function. With 27 speeds to choose from, you have a huge range of options at your disposal for any type of commute. Outfitted with an easy-to-use Shimano Rapid Fire Plus shifter and hydraulic disc brakes, the 27D can handle anything you throw at it. Electra's added color-matched fenders, front and rear heavy-duty racks, LED lights and easy-rolling large 700c, puncture-resistant Schwalbe balloon tires.

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

Once we hit the year 2000, we all assumed we'd have jet packs. Electra's Townie Go! is the next best thing. This fun cruiser monitors your pedaling power and speed, and automatically delivers some surprising power for an added boost to help conquer hills and ride long distances without breaking a sweat. The electric bits are seamlessly blended into the aluminum Townie frame that features an upright seating position and fat tires for smooth, easy cruising. Plus, Electra's Flat Foot Technology lowers the seat height for easier stops and starts. Commute to work, run errands, and ride for joy in comfort and style, it'll go up to 30 miles on a 4-hour charge. And since it boasts front and rear lights, a rear rack and full fenders, you just replaced your car. The future is here.

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

Go! to work. Go! to the gym. Go! the long way home. Townie Commute Go! is a battery-powered, pedal-assist bike that lets you ride like the wind without breaking a sweat. The comfort and control of Townie’s Flat Foot Technology combined with the Bosch Performance System offers four levels of power support from Eco to Turbo mode, allowing you to tackle your commute with ease. Simple to use and fun to ride, the Townie Commute Go! comes standard with all the upgrades needed for a long, sweat-free ride to work. Color-matched fenders ensure a clean ride in all conditions, heavy-duty front and rear racks let you carry everything you need for the trip, and front and rear lighting show you the way home safely. It’s all supported by 700c Schwalbe Fat Frank puncture-resistant tires and hydraulic disc brakes that can handle whatever you throw at them. You’ve got places to Go! This is just the bike to get you there. - Bosch Performance System with 250W mid-frame motor - Bosch PowerPack 400 includes 2 AMP charger - 4 mode levels of support: Eco, Tour, Sport and Turbo - Distance: 20-100 miles / 40-120 km depending on your mode and terrain - Fully charges in 3.5 hours - Maximum assisted speed: 20 mph / Europe: 25 km/h - Battery life: 2 year Bosch warranty - Shimano Nexus 8-speed internal gear hub and twist shift - Tektro Hydraulic Disc Brakes - 700c Schwalbe Fat Frank Balloon Tires

Cars, Motorcycles, Fighter planes. If it’s got an internal combustion engine, we like it. But when the situation calls for a little legwork, the Men’s Attitude Cruisers fit the bill. They’ve been pinstriped, chopped, flamed and stretched for a custom look inspired by the hotrod culture. The modified frames and components like tricked out forks, struts, fenders, handlebars, racks and tires give each bike a style of their own. Throw in a little Flat Foot Technology and you’ve got yourself one sweet ride.

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 7-speed w/Megarange gearing - Shimano Revo twist shifter - Forged alloy crankset w/44t chainring & dual guards - Alloy linear-pull brakes - Double-wall alloy rims - 26”x 2.0” semi-slick street tires

Remember when your biggest worry was getting home before the streetlights came on? The Super Moto does. We’ve taken our beach cruiser and added a touch of old school BMX and new school off-road to give you the ultimate play bike. You’re not exactly going to be joining the race circuit on it, but you’ll definitely be popping some sick wheelies and hopping every curb in sight on Schwalbe Super Moto X tires. Go ahead and lay down a little rubber if you want to. Available in a new 8-speed internal gear option.

Turn sidewalks into runways with these sweet, playful designs. The surprising detail and nuances are what make Electra Fashion bikes unique. There’s a style for every personality and each one features our patented Flat Foot Technology for amazing comfort and control. Take a ride and you’ll realize that beauty is way more than skin deep.

Like the perfect find in a boutique, Amsterdam Fashion bikes bring something distinctively sophisticated and unique to cycling. Their charm is evident in the meticulously detailed designs that let you ride without a care. It looks like a runway piece. It rides like your favorite pair of jeans. It’s all artfully coordinated with the colorful rims and matching bell. Finally, the headlight lets you strut your stuff day and night.

The Cruiser Lux takes the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, customized components, and of course Electra’s patented Flat Foot Technology. - Lightweight 6061-T6 aluminum frame - Shimano Nexus internal 3-speed w/coaster brake - Alloy crank and sealed cartridge bottom bracket - Alloy seat post - 26”x 2.125” Retrorunner tires - Custom saddle and grips - Painted fenders

The Cruiser Lux takes the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, customized components, and of course Electra’s patented Flat Foot Technology. - Lightweight 6061-t6 aluminum frame - Single-speed w/coaster brake - Alloy crank and sealed cartridge bottom bracket - Alloy seat post - 26”x 2.125” Retrorunner tires - Painted fenders - Custom saddle and grips